Increasing B2B engagement between the US and Africa with Toyin Umesiri

Increasing B2B engagement between the US and Africa with Toyin Umesiri


Toyin Umesiri is the CEO and Founder of Nazaru and the convener of the Trade with Africa Business Summit. After over a decade working in corporate America; at Fortune 1 (Walmart) & Fortune 150 (Whirlpool Corporation), she made the leap to full time entrepreneurship to follow her passion for Africa.

Following a trip to Africa in 2015 she committed to using her skills and global networks built as leverage in empowering people on the African continent. As CEO of Nazaru (www.nazaru.com), she leads a U.S. based company that drives increased U.S. commercial interest in Africa by not only fostering Business to Business (B2B) dialog that leads to mutually beneficial arrangements but also showcasing Africa’s exporters and brands.

On this episode you’ll learn:

  • What are some of the biggest trade constraints between the US and Africa?
  • What are the strengths and core competencies of each African region?
  • How is Nazaru solving the information problem in African markets?

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Posted on: April 17, 2018

One Reply to “Increasing B2B engagement between the US and Africa with Toyin Umesiri”

  1. Good work. I am into real estate. How do I use your platform to showcase what I do to the American audience?

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